Location: 604 Devon Street East, New Plymouth
Size: 6 m x 3 m
Lighting: Yes (24 hour Lighting)
Direction: Inbound and Outbound traffic
Daily Traffic Count: 40,000
Daily Visuals: 60,000
Installation Costs: $200
Skin Costs: $1,100
Monthly: $2000
What is the Triola?
The Triola is a revolving 3 sided billboard, changing every 15 seconds.
It faces traffic entering the city via the motorway (Northgate) or diverting through the suburb of Fitzroy.
This site attracts 60,000 visuals per day and is growing all the time, due to New Plym- outh’s rapid expansion north, both commercially and residentially. It features 24 hour independent lighting.
